This Earth day, RedEye wants to highlight the importance of sustainability in an eco-consciousness era. Companies are painting themselves as champions of sustainability but beneath the pretty ads and eco-friendly clickbait lies a pervasive problem: greenwashing. This deceptive practice involves businesses exaggerating, misrepresenting, or outright lying about their environmental efforts to win over eco-minded customers. […]
A strong social media presence is essential for businesses. However, not all platforms serve the same purpose, and selecting the right one can significantly impact brand visibility, audience engagement, and sales. The ideal platform depends on whether your business operates in the B2B (business-to-business) or B2C (business-to-consumer) space. Here’s how to determine the best fit. […]
Innovators Shaping the Future During Women’s History month, we celebrate women who have shaped technology and innovation—not just in coding and engineering, but in the fields of film, television, and marketing, where their impact is just as transformative. As a women-owned business, RedEye values the contributions of trailblazing women whose creativity and technological advancements continue […]
Digital Gender Division in Technology On this International Women’s Day, let’s take a moment to discuss an issue that continues to shape women’s opportunities and potential across the world—the digital gender divide. Technology plays a central role in shaping every aspect of life, from education and employment to communication and social engagement. However, one of […]
The Superbawl’s Past Performances and Legacy of Storytelling Since Michael Jackson’s groundbreaking halftime show in 1993, the Super Bowl has evolved into a global stage where artists make powerful cultural and political statements. Beyoncé’s 2016 tribute to Black Lives Matter and Shakira and Jennifer Lopez’s 2020 celebration of Latin heritage are prime examples. In 2025, […]
How Media Consumption Impacts Mental Health During the Changing Season We know the fall season is upon us—when the leaves change, a nip is in the air and pumpkin spice fills the shelves. But it’s also the time when new television show seasons premiere and streaming platforms flood with fresh content. This time of year […]
At RedEye we put on our special glasses and went outside to view yesterday’s solar eclipse! From VA to DC to PA we enjoyed the phenomenon. While DC was not in the line of totality, the area had 87% lunar coverage, while Pittsburgh was at 97%! Check out the pictures we were able to capture […]
Grab your solar eclipse glasses! There will be a total solar eclipse on Monday, April 8, 2024! What is a Solar Eclipse? The solar eclipse happens during the moon’s orbit around Earth, the moon comes between the sun and the Earth. It lines up perfectly between the Earth and the sun, which causes the affected […]
In the world of sports, women continue to set records on and off the field by breaking down barriers and stereotypes and fighting for a chance to be treated equally to their male counterparts. These women and many others continue to be an inspiration to generations and promote dreaming big and never giving up. […]
THE ORIGIN OF AI – WHAT IS AI? AI or artificial intelligence was made with the idea of making a machine that could imitate the cognitive abilities of a human being with the goal of progressing the evolution of man even further than we could imagine. because of ai, we have been able to make […]
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