National Kids to Parks Day – May 18, 2013 RedEye was pleased to play a role in this years National Park Trust’s, National Kids to Parks Day. Really it is a national day of get outside and stomp around your local parks! Because let’s face it we all spend too much time inside face down […]
A new television landscape
I read a while back an article from the The Washington Post, about an interesting change to the the television landscape. A new company, AEREO is now offering an internet “sports package” of programing for $10/month+ So for those of you who no longer have cable in the house and are using your internet connections coupled with […]
A Layperson’s Lesson Two: Formats and Codecs
I find myself diving deeper into the world of formats. I have learned about .jpg and .psds and .pct or .png or .bmp but now I face a new problem: what are these .mov, .avi, and .wmv, and which should I choose. I used to think it depends on what computer system I use: .mov […]
Tips To Make A Newsletter A Successful Marketing Tool
I always feel a newsletter counts as a kind of freebie, a company or organization uses to promote their products or services as it tries to convey their missions and visions across to the Markets, Audience, and Publics (MAPs). And it is more powerful than other freebies (like tissue papers, lanyards, and T-shirts) because it […]
A layperson’s lesson starts from Creative Commons
In addition to my personal pollster-like life, this week our RedEye team has been busy doing various video projects. We found ourselves in need of some generic children’s pictures to cut into a spot. My first thought was why don’t we just Google some children’s photos or images, bam!, job done. Then, it was quickly […]
A little Insight on Editing
A recent query put out on the TIVA listserv got me thinking. This is a subject that has come up here on an almost daily basis for the past year, and we decided this would be a good time to poll the professional community. The School of Communication trains students in both broadcast news […]
How To Be A Successful Production Assistant
I know it sounds crazy, but sometimes being a PA gives me a real warm fuzzy at the end of the day. I love when the shoot is over, and the rest of the crew says “Thanks! Had a great time working with you, or something as equally polite. Although being a Production Assistant is, […]
Kickstarter Proves Independent Funding Is Here To Stay
At this year’s Sundance Film Festival, which took place in Park City Utah last week, 10% of the screened films were all funded through Kickstarter. And according to The Creators Project, some of them have also been picked up for distribution. This is great news for independent film makers and creative ideas for two reasons,
Final Cut Pro X Upgrades Now Available
In an attempt to cater to all the people that took to the interwebs to complain about Final Cut Pro X — Apple issued a free update to the software, as well as a free 30-day Trial.
Final Cut Pro(fessional) Returns: Apple Makes FCP Studio Available For Purchase
The only people that are probably saddened by this news, are the developers behind Avid and Adobe Premiere. Apple has listened to the whines of their loyal customers, and made Final Cut Studio 3 back on sale!
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