New Kid On the Block

D.C. (Alexandria) is hands down the most humid part of the U.S. I’ve ever had the pleasure of living/working in. I don’t know if I’ll ever get used to that 15 minute walk from the Metro station, but as i’ve been told more than once, it’s just June…the heat and humidity will only get worse. […]

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Apps 2: RoadMovies

Imagine, you are traveling to such nice places, surrounded by elegant antique buildings, with family or your close friends and the weather is awesome. What are you going to do? I’m sure you’ll want to treasure these beautiful moments. For this, I have a surprisingly awesome application to recommend to all of you. Let’s say […]

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Apps: Vine & 8mm

Have you been hearing about short little 6 second videos? Have you noticed videos of your friends that look like they came out of a time machine from another era? There are two apps that are currently all the rage to those who like to use social media and make videos. They are Vine and […]

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A Layperson’s Lesson Three: How to be BOTH the editor and audience

I’ve been watching BET’s Lift Every Voice Episodes for the past few weeks while I am cutting down the shows for the dot com website. Yet at first, I didn’t really have a sense for what subtle things needed to be removed from the segments except for the obvious parts.  Therefore, most of the time, […]

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Tips To Make A Newsletter A Successful Marketing Tool

I always feel a newsletter counts as a kind of freebie, a company or organization uses to promote their products or services as it tries to convey their missions and visions across to the Markets, Audience, and Publics (MAPs). And it is more powerful than other freebies (like tissue papers, lanyards, and T-shirts) because it […]

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